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What makes advertising on LinkedIn so great?

Are you looking for the perfect way to advertise your products/services to businesses that might need them? Then look no further than LinkedIn ads. Compared to intent-based advertising channels such as Paid Search, LinkedIn offers a higher-funnel form of advertising. For the B2B segment, it is a great platform for targeting key decision-makers of a company.

 

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We run LinkedIn Paid Campaigns for B2B lead generation

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LinkedIn enables you to define your target group in a variety of ways. You can target companies by location, name, or category and members by job title, function, seniority, the university they went to, skills and simple demographic details such as gender or age.

With great power comes great responsibility. With the power of LinkedIn ads, you can advertise to everyone on the platform or go as specific as the chocolatier down the street.


Is LinkedIn the right platform for you?

Just imagine reaching the right audience with your ads. They need your product or service, and you’re right there to offer it. But to do that effectively, you need to know your target audience. The more detailed your target audience's understanding, the more accurate and efficient your ads can be.

When devising your ad, consider these questions:

What are the interests and skills of your target audience? 

What are their biggest objections to using your service or product?

Which job titles do your target audience members hold? 

What challenges do they face? 

Which companies do the members in your target audience work for?

If you have the answers to one or more of their questions, it means you've understood your target audience well. And LinkedIn advertising can do wonders for your company. 

Leverage LinkedIn Advertising for your business 

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If you have the answers to one or more of their questions, it means you've understood your target audience well. And LinkedIn advertising can do wonders for your company.

Schedule a Free Consultation Today.

Schedule a Free Consultation Today.

Get Started

Are you looking for the perfect way to advertise your products/services to businesses that might need them? Then look no further than LinkedIn ads. Compared to intent-based advertising channels such as Paid Search, LinkedIn offers a higher-funnel form of advertising. For the B2B segment, it is a great platform for targeting key decision-makers of a company.

 

LinkedIn enables you to define your target group in a variety of ways. You can target companies by location, name, or category and members by job title, function, seniority, the university they went to, skills and simple demographic details such as gender or age.


With great power comes great responsibility. With the power of LinkedIn ads, you can advertise to everyone on the platform or go as specific as the chocolatier down the street.

When devising your ad, consider these questions:

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