Twitter Advertising Campaigns

Let us help you advertise and optimise your Twitter Ads

Why Should You Advertise on Twitter?

Twitter is the social media network for global, up-to-date news and information. Yet, with 328 million monthly active users and counting, it's engaging people on levels beyond a news feed.

It’s not just the sheer quantity of users that catches the eye but the diversity. Twitter beats Facebook in the following demographics:

Users aged 18-29 (37% on Twitter vs. 30% on Facebook)
African-American and Hispanic users (14% of Twitter's users are African-American vs Facebook's 10%; 17% are Hispanic vs Facebook's 15%)
College-educated (38% on Twitter vs. 33% on Facebook)
Users with an income equal to or exceeding $75K (34% on Twitter vs 32% on Facebook)

Partner With a Premiere Twitter Advertising Agency

Our specialist social media team, in conjunction with our dedicated client management team, will work collaboratively with you. We will gain a full understanding of your business and your goals in order to develop and implement the best strategy. We supply a content calendar, creative and targeting options, on top of optimising campaigns and expert analysis of results. If your business has its own in-house social media team, we can support them with one-off training sessions and how best to optimise your Twitter profile.

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The way people engage on Twitter is a key factor in high returns. Users' interactions with brands are highly motivated from discovery to the final purchase. For example:

66% of Twitter users have discovered a new SMB on the platform
84% of users share their positive experience with a brand on Twitter
84% of users share their positive experience with a brand on Twitter

41% of users have completed a purchase after seeing an ad on Twitter in the past 30 days

Launching a Twitter Marketing Campaign

Your Twitter campaign begins by selecting the type of promotion you’d like to run and identifying your end goal. There are three core Twitter ad types:

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Promoted Tweets: These appear at the top of search results and are an excellent method of increasing your engagement and reach. Like any other tweets, they can be shared, liked and interacted with by people who don’t already follow your brand.

Promoted Accounts: These appear both in the sidebar of Who to Follow and the targeted audiences' timeline. Rather than promoting a single tweet, a Promoted Account Twitter advertisement highlights the company’s entire account. This format accounts for much of the discovery potential of the platform. 85% of people reported that Promoted Accounts connected them with new brands.

Promoted Trends: These let brands boost a hashtag to the top of the trending topics list within the Discover tab and mobile app. This encourages users to use your branded hashtag and spread brand awareness.

We believe in providing hard data and analytics, enabling you to measure success and drive development forward. We uphold this promise and guarantee the most up-to-date analytics and measurement tools throughout your Twitter ad campaign. Cheetah is a partners to clients. We’re with you every step of the way, from the initial launch of your Twitter ad to scaling it up as your business thrives.

Get the expert help you need in launching your Twitter marketing strategy, and be sure it yields the highest ROI and the best results possible. Contact Cheetah today about our Twitter advertising services. We are the premiere Twitter advertising agency. We will unlock the success that Twitter offers brands of any size.

Once you have selected your ad type and Twitter advertising campaign objective, you must select your target audience, set your budget and create the ad.

Social media marketers adept with other CPC strategies will be familiar with this stage. However, given the intricacies of launching a Twitter marketing campaign, it’s highly recommended that you enlist the services of a Twitter marketing agency.

The way people engage on Twitter is a key factor in high returns . Beginning with discovery all the way through to final purchase, users' interactions with brands are highly motivated. For example:

66% of Twitter users have discovered a new SMB on the platform
84% of users share their positive experience with a brand on Twitter
94% of people say they intend to purchase a product from an SMB they follow on Twitter

41% of users have completed a purchase after seeing an ad on Twitter in the past 30 days

Twitter is the social media network for global, up-to-date news and information. Yet, with 328 million monthly active users and counting, it's engaging people on levels beyond a news feed.

It’s not just the sheer quantity of users that catches the eye but the diversity. Twitter beats Facebook in the following demographics: demographics:

Users aged 18-29 (37% on Twitter vs 30% on Facebook)
College-educated (38% on Twitter vs 33% on Facebook)
Users with an income equal to or exceeding $75K (34% on Twitter vs. 32% on Facebook)

The way people engage on Twitter is a key factor in high returns. Users' interactions with brands are highly motivated from discovery to the final purchase. For example:

66% of Twitter users have discovered a new SMB on the platform
84% of users share their positive experience with a brand on Twitter
94% of people say they intend to purchase a product from an SMB they follow on Twitter

41% of users have completed a purchase after seeing an ad on Twitter in the past 30 days

Schedule a Free Consultation Today.

Your Twitter campaign begins by selecting the type of promotion you would like to run and identifying your end goal. There are three core Twitter ad types: Each includes the conversion goals of driving web traffic, promoting your app, increasing followers, and spreading awareness through impression tracking.

Promoted Tweets: These appear at the top of search results and are an excellent method of increasing your engagement and reach. Like any other tweets, they can be shared, liked, and interacted with by people that do not already follow your brand.

Promoted Accounts: These appear both in the sidebar of Who to Follow and also the timeline of targeted audiences. Rather than promoting a single tweet, a Promoted Account Twitter advertisement highlights the company’s entire account. This format accounts for much of the discovery potential of the platform. 85% of people reported that Promoted Accounts connected them with new brands.

Promoted Trends: These let brands boost a hashtag to the top of the trending topics list, within the Discover tab, and in the mobile app. This encourages users to use your branded hashtag and spread brand awareness.

Once you have selected your ad type and Twitter advertising campaign objective, you must select your target audience, set your budget and create the ad.

Promoted Tweets
Promoted Accounts
Promoted Trends

Each includes the conversion goals of driving web traffic, promoting your app, increasing followers and spreading awareness through impression tracking.