SEO Objectives

Are all of your pages discoverable by search engine bots? Your site should have relevant inbound links from relevant sites.

Our clients

On-Page SEO

On-Page optimisation shows search engines that the content is useful and relevant to the user searching. Put simply, it shows search engine crawlers what your website is about. Here are some key points that On-Page optimisation covers.

What good is offering quality products and services if no one can find you? Cheetah’s SEO web services help your business rise to the top of search results so that you can spend most of your energy providing the value your clients deserve. Get your site in front of your target audience faster with a strategy customised just for you.

Keyword

Research

Technical

SEO

On-Page

SEO

Off-Page

SEO

Competitor

Analysis

Once your site is discovered, are the URLs unique and correctly indexed? An accurate and comprehensive sitemap & Robots file should be built.

Careful evaluation and placement of keywords within your page content has direct impact on how Search Engines categorise your page.

How well do your pages rank? “The higher the pages rank the more visibility your website gets on
relevant searches.”

Discoverability

Indexation

Coverage

Page Rank

Keyword Research

Here are the steps we take in order to find the right keywords that match your company’s goals.

Do the keywords you chose to build your page content around reflect what people are searching for?

Will the people who find your site using these keywords get the answers to their questions they were searching for?


Will the audience driven by these keywords help your company to reach goals, monetary, email sign ups or other?

Search engines cannot read images. Therefore you need to add an alternative text behind every image through which you tell the crawlers what the picture is about.

Alt Description:

Search engines cannot read images. Therefore you need to add an alternative text behind every image through which you tell the crawlers what the picture is about.

Each of your pages should have a header that communicates the purpose of the page to both, website visitors and search engines.

H1 and Header Tags:

Each of your pages should have a header that communicates the purpose of the page to both, website visitors and search engines.

Summarise your page content with tags which then appear on browsers, organic search engine ads, and social media sites.

Title Tags:

Summarise your page content with tags which then appear on browsers, organic search engine ads, and social media sites.

Add a page summary that is presented to the interested user on search results.

Meta Description:

Add a page summary that is presented to the interested user on search results.

These are links that facilitates the optimal user journey through your site.

Internal Links:

These are links that facilitates the optimal user journey through your site.

It is important to avoid duplicate content across all of your pages.

Unique Content:

It is important to avoid duplicate content across all of your pages.

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Competitor Analysis

Through a comprehensive competitor analysis, you can identify the big players in your industry and reveal who ranks on the first page for the keywords you are targeting.
Optimising for these search queries, you can improve your position in web results and pick up on industry trends. This enables you to plan your online strategy accordingly.

Technical SEO

On many websites, hidden technical issues prevent the search engine bot from properly reading the pages, which prevents them from achieving high rankings and good organic search results. These issues are screened and solved on the technical side of SEO.

Through technical SEO you can speak the language of the web crawlers. Areas covered are e.g. mobile optimisation, robots.txt file, duplicate content, site structure, speed, errors, sitemaps, etc. All these factors directly affect your website ranking on search engines like Google, Bing, etc.

Off-Page SEO

Off-Page SEO is about link building and other signals through which you can convince search engines of the quality and usefulness of your website. Compared to On-Page SEO, Off-page SEO refers to the page ranking factors that occur outside of your website, such as links to your site on other websites (also called backlinks), social promotions, bookmarkings or blogs. What do sites communicate to search engines about your site?

Do the keywords you chose to build your page content around reflect what people are searching for?

Will the people who find your site using these keywords get the answers to their questions they were searching for?


Will the audience driven by these keywords help your company to reach goals, monetary, email sign ups or other?

SEO Services 

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Double What good is offering quality products and services if no one can find you? Cheetah’s SEO web services help your business rise to the top of search results so that you can spend most of your energy providing the value your clients deserve. Get your site in front of your target audience faster with a strategy customised just for you.

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