Rise Above the Noise with Powerful SEO
What good is offering quality products and services if no one can find you? Cheetah’s SEO web services help your business rise to the top of search results so that you can spend most of your energy providing the value your clients deserve. Get your site in front of your target audience faster with a strategy customised just for you.
- Keyword Research
- Technical SEO
- On Page SEO
- Competitor Analysis
SEO Objectives
Are all of your pages discoverable by search engine bots? Your site should have relevant inbound links from relevant sites.
Once your site is discovered, are the URLs unique and correctly indexed? An accurate and comprehensive sitemap & Robots file should be built.
Careful evaluation and placement of keywords within your page content directly impacts how Search Engines categorise your page.
How well do your pages rank? The higher the pages rank, the more visibility your website gets on relevant searches.
Keyword Research
- The keywords you chose to build your page content reflect what people are searching for
- The people who find your site using these keywords get the answers to the questions they are searching for
- These keywords help your company reach goals, monetize your campaigns, increase email sign-ups and more
On-Page SEO
On-Page optimisation shows search engines that the content is useful and relevant to the user search. Put simply; it shows search engine crawlers what your website is about. Here are some key points that On-Page optimisation covers.
Search engines cannot read images. Therefore you need to add an alternative text behind every image through which you tell the crawlers what the picture is about.
Each page should have a header that communicates the page's purpose to website visitors and search engines.
Summarise your page content with tags that then appear on browsers, organic search engine ads, and social media sites.
Add a page summary that is presented to the interested user on search results.
These are links that facilitate the optimal user journey through your site.
It is important to avoid duplicate content across all of your pages.
Technical SEO
On many websites, hidden technical issues prevent the search engine bot from properly reading the pages, which prevents them from achieving high rankings and good organic search results. These issues are screened and solved on the technical side of SEO.
Through technical SEO, you can speak the language of web crawlers. Areas covered are, e.g. mobile optimisation, robots.txt file, duplicate content, site structure, speed, errors, sitemaps, etc. All these factors directly affect your website ranking on search engines like Google, Bing, etc
Off-Page SEO
Competitor Analysis
Through comprehensive competitor analysis, you can identify the big players in your industry and reveal who ranks on the first page for the keywords you are targeting.
Optimising for these search queries can improve your position in web results and help you pick up on industry trends. This enables you to plan your online strategy accordingly.
